Web design refers to the design of websites that are displayed on the internet. It usually refers to the user experience aspects of website development rather than software development.
ROLE OF A WEB DESIGNER :
Web designers have a varied set of tasks and responsibilities. Their goal is often to make sure the site is both visually pleasing and user friendly and encourages visitors to stay around for as long as possible.
A web designer works on the appearance, layout, and sometimes the content of a website.
1. Appearance, for instance, relates to the colours, font, and images used.
2. Layout refers to how information is structured and categorised.
3. A good web design is easy to use, aesthetically pleasing, and suits the user group and brand of the website.
4. The web design should be responsive and adaptive.
Web designers need to stay updated on the latest web design trends and adhere to certain standards and best practices. They often deal with brand imagery, colour palettes, fonts, and so on. Many will even create a web design style guide to ensure that each website looks consistent.
TYPES OF WEB DESIGNER :
UX DESIGNERS
UX stands for User Experience. UX designers help ensure the website is structured in a way that engages visitors and delivers a positive experience. Their role is to create human-centric designs that are based on data-driven decisions. This involves conducting a lot of research and testing to gather and analyse data, which is used to inform their final design choices.
UI DESIGNERS
UI stands for User Interface. UI designers play an important role in the design of a website. In addition to the experience it provides, they also prioritise interactions. More specifically, their role is to enhance the usability of a website and optimize it in a way that helps encourage conversions.
VISUAL DESIGNERS
Visual designers, as the title suggests, work with the layout and visual elements of a website. This work combines certain aspects of both UX and UI design. The duties of a visual designer are based on ensuring that the interface is both aesthetically pleasing and easy to use.
WEB DESIGN TOOLS :
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